I recently showed the Stila All Day Liquid Lipstick in Beso ($22) in my Guide To Red Lips post and it seemed to be a lot of people's favorite. Take my word for it, you may like how it looks in picture but you'll become a true fanatic once you've tried it out for yourself. I got this on Patricia's recommendation, it's one of her favorite lipsticks. The size I have is a, quite generous, deluxe sample from Sephora.
Completely, 100% matte. This is a liquid lipstick, after all. So this would be matter than a retro matte. Obviously not suitable for those who like glosses and shiny finishes.
Beso feels like a creamy liquid. It's very easy to layer and it doesn't go sticky, tacky or chalky like the Hourglass Opaque Rouge Liquid Lipsticks.
If you weren't loving Beso already, here's where it will just blow you away. It will last for around 5 hours without need of reapplication. Even through meals. It also leaves a stain so it doesn't wear of in a nasty flaky way.
Bottom line: Love red lipsticks? Love matte finishes? Then you need this!